Shine on in Seoul

Shine on in Seoul is an inspiring transformation series that follows diverse women from all corners of the globe as they travel to Seoul for a lifechanging experience. Facing unique personal struggles, these women are on a heartfelt mission to reclaim their inner confidence and celebrate their true beauty. Guiding them through this ultimate style evolution are beloved celebrity hosts Wendy, Shin Seul Ki, and Chanelle Moon. In every episode, the hosts team up with premier Korean stylists and skin experts to create highly customized Kfashion and Kbeauty makeovers. From stateoftheart skincare routines to the latest fashion trends, the show beautifully illustrates how style can empower the mind and spirit. Viewers will experience emotional breakthroughs and breathtaking physical transformations as these women step outside their comfort zones to discover their inner strength. Celebrating selflove and global sisterhood, Shine on in Seoul shows the world how the magic of Kbeauty can spark a beautiful journey of selfreinvention.